Privacy policy

Last updated: August 7, 2026


Bold International ("Bold International", "we", "us" or "our") operates boldbathware.com and the related Shopify store and services (collectively, the "Services").

This Privacy Policy explains how we collect, use, disclose, store and otherwise process personal information when you visit our website, create an account, browse our products, place an order, make a purchase, communicate with us, or otherwise use the Services.

Our Services are powered by Shopify . Shopify provides the technology that enables us to operate our online store, process transactions and provide certain related services.

By using the Services, you acknowledge that you have read and understood this Privacy Policy. Where applicable law requires your consent for a particular processing activity, we will obtain that consent in accordance with applicable law.

 

1. Who We Are


The entity responsible for the processing of your personal information in connection with the Services is:

Bold International
PO Box 261691
Dubai, United Arab Emirates

Email: boldintme@gmail.com
Email: info@mybold.com
Phone: +971 4 807 4800
Website: boldbathware.com

 

2. Personal Information We Collect


"Personal information" means information that identifies you or that can reasonably be linked to you. Depending on how you interact with the Services, we may collect the following categories of information:

  • Identity and contact information: name, email address, telephone number, billing address, shipping address and other contact details.
  • Account information: username, password, account preferences, saved addresses and account settings.
  • Order and transaction information: products viewed, products added to your cart or wishlist, products purchased, returned, exchanged or cancelled, order history and transaction details.
  • Payment information: payment method, transaction details and payment confirmation. Payment card information may be processed directly by our payment service providers. We do not intend to retain complete payment-card information where it is processed directly by a payment provider.
  • Communications: information contained in emails, messages, customer-service enquiries, reviews and other communications you send to us.
  • Device and technical information: IP address, browser type, operating system, device information, network information and other technical identifiers.
  • Usage information: information about how you browse, navigate and interact with the Services, including pages and products viewed and interactions with features of the website.
  • Marketing and preference information: your communication preferences, marketing interactions and information about products or services that may be of interest to you.

 

3. How We Collect Personal Information


We may collect personal information from the following sources:

  • Directly from you when you create an account, place an order, subscribe to communications, contact us, submit a review or otherwise provide information to us.
  • Automatically when you browse or use the Services, including through cookies, pixels, logs and similar technologies.
  • From Shopify and service providers that process information on our behalf or provide technology necessary to operate the Services.
  • From business partners and other third parties where permitted by applicable law.

 

4. How We Use Personal Information


We use personal information only for appropriate and lawful purposes, including the following:

 

Providing and Operating the Services


  • Process and fulfil orders.
  • Process payments and refunds.
  • Arrange delivery and shipping.
  • Manage customer accounts.
  • Process returns and exchanges.
  • Provide customer support.
  • Remember preferences and account settings.
  • Provide product recommendations and improve your shopping experience.

 

 

Improving Our Website and Services


We may use information about how customers interact with the Services to understand website usage, improve functionality, develop products and services, troubleshoot problems and improve the overall customer experience.

 

Marketing and Advertising


Where permitted by applicable law, we may use personal information to send promotional communications, display advertisements, measure advertising effectiveness and provide product recommendations.

You may unsubscribe from promotional email communications by using the unsubscribe mechanism included in those communications. You may still receive transactional or service-related communications, such as order confirmations and account messages.

 

Security and Fraud Prevention


We may process information to authenticate accounts, protect the Services, prevent fraud, investigate suspicious or unlawful activity, protect our customers and business, and maintain the security and integrity of our systems.

 

Legal and Regulatory Requirements


We may process personal information where necessary to comply with applicable laws, regulations, court orders, governmental requests, legal proceedings or other lawful requirements, and to establish, exercise or defend legal claims.

 

5. Legal Basis for Processing


Depending on the circumstances and applicable law, we may process personal information on one or more of the following bases:

  • Contractual necessity where processing is necessary to provide products or services you have requested or to take steps at your request before entering into a contract.
  • Consent where you have provided consent for a particular processing activity and applicable law requires consent.
  • Legal obligations where processing is necessary to comply with applicable legal or regulatory requirements.
  • Legitimate or other lawful interests where permitted by applicable law, including protecting our Services, preventing fraud, maintaining security, improving our services and managing our business.
  • Other lawful grounds permitted under applicable law.

 

6. Cookies and Similar Technologies


We and our service providers may use cookies, pixels, tags, scripts, log files and similar technologies to operate the website and understand how visitors use the Services.

These technologies may be used for purposes such as:

  • Keeping the website and shopping cart functioning.
  • Remembering preferences and settings.
  • Understanding website traffic and usage.
  • Improving website performance and functionality.
  • Security and fraud prevention.
  • Measuring advertising and marketing performance.
  • Providing relevant advertising where permitted by law.

Your browser may allow you to control or block certain cookies. Depending on your location and the technologies used on our Services, you may also be presented with additional cookie or privacy choices.

 

7. How We Share Personal Information


We may disclose personal information to third parties where necessary to operate the Services, fulfil your requests, comply with law or otherwise for purposes described in this Privacy Policy.

 

Shopify


Our store is hosted and powered by Shopify. Shopify may process information relating to your use of our store to provide and improve its services and features.

For more information, please review Shopify's Consumer Privacy Policy .

 

Service Providers


We may share information with service providers that help us operate our business, including providers involved in payment processing, hosting, analytics, customer support, technology, fulfilment, shipping, fraud prevention and communications.

 

Marketing and Advertising Partners


Where permitted by applicable law, we may share certain information with advertising and marketing partners to measure campaigns, provide advertising and communicate information about products and services.

 

Legal and Business Transactions


We may disclose personal information where required by law, legal process or governmental authority, or where necessary to protect our rights, customers, property or Services.

We may also disclose information in connection with a merger, acquisition, restructuring, financing, sale of assets, bankruptcy or other corporate transaction.

 

8. International Transfers


Because we use Shopify and other service providers, your personal information may be transferred to, stored in, or processed in countries outside the United Arab Emirates.

Where applicable UAE law requires safeguards for an international transfer, we will use an appropriate lawful transfer mechanism or other safeguard permitted by applicable law.

Where the General Data Protection Regulation ("GDPR") or UK data-protection law applies to a particular individual or processing activity, we will use the transfer mechanisms required by that applicable law, which may include an adequacy decision or appropriate contractual safeguards.

 

9. Data Retention


We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including to provide Services, maintain business and transaction records, comply with legal and regulatory obligations, resolve disputes, prevent fraud and enforce agreements.

The retention period may vary depending on the type of information, the purpose for which it is processed, legal requirements and whether the information is necessary to establish, exercise or defend legal claims.

 

10. Security


We use reasonable technical and organisational measures designed to protect personal information against unauthorized access, alteration, disclosure, loss or destruction.

However, no electronic transmission or storage system can be guaranteed to be completely secure. You should avoid sending sensitive information through unsecured communication channels.

 

11. Your Privacy Rights


Depending on your location and applicable law, you may have rights relating to your personal information, including:

  • Right to information and access: request information about the personal information we process and obtain access to personal information held about you.
  • Right to correction: request correction of inaccurate or incomplete personal information.
  • Right to erasure: request deletion of personal information where applicable law permits.
  • Right to restrict processing: request restriction or suspension of processing in circumstances provided by law.
  • Right to object: object to certain processing, including direct marketing and related profiling, where applicable.
  • Right to data portability: request a copy of certain personal information in a structured and machine-readable format where applicable.
  • Right regarding automated decisions: where applicable, object to certain decisions resulting solely from automated processing or profiling and request appropriate human review.
  • Right to withdraw consent: where processing is based on consent, you may withdraw that consent, subject to applicable legal limitations.

These rights are not absolute and may be subject to exceptions under applicable law. We may need to verify your identity before responding to a request.

 

12. How to Exercise Your Rights


To exercise an applicable privacy right or ask a question about how we process your personal information, contact us using the details below:

Email: boldintme@gmail.com
Email: info@mybold.com
Phone: +971 4 807 4800

We will review and respond to requests within the period required by applicable law. We may ask for information reasonably necessary to verify your identity and the validity of your request.

 

13. Complaints


If you believe that we have processed your personal information unlawfully or otherwise violated your applicable privacy rights, please contact us first so that we can review and address your concern.

Where applicable law provides a right to lodge a complaint with the competent data protection authority, you may also exercise that right.

 

14. Children's Privacy


The Services are not directed to children. We do not knowingly collect personal information from children where prohibited by applicable law.

If you believe that a child has provided us with personal information, please contact us using the contact information in this Privacy Policy so that we can review the information and take appropriate action.

 

15. Third-Party Websites and Services


Our Services may contain links to websites, applications or services operated by third parties. Those third parties may have their own privacy policies and terms.

We are not responsible for the privacy, security or practices of third-party websites or services that we do not control. We recommend reviewing the applicable privacy policy before providing personal information to a third party.

 

16. Automated Processing and Profiling


We may use automated technologies to personalize content, recommend products, detect fraud, improve the Services, measure advertising and understand customer interactions.

Where applicable law provides rights regarding automated decision-making or profiling, you may exercise those rights by contacting us using the information provided in this Privacy Policy.

 

17. Changes to This Privacy Policy


We may update this Privacy Policy from time to time to reflect changes in our business, Services, technology, legal requirements or privacy practices.

When we make changes, we will post the updated Privacy Policy on this page and update the "Last updated" date. Where required by applicable law, we will provide additional notice or obtain consent.

 

18. Contact Us


If you have questions about this Privacy Policy, our privacy practices, or your personal information, please contact us:

Bold International
PO Box 261691
Dubai, United Arab Emirates

Email: boldintme@gmail.com
Email: info@mybold.com
Phone: +971 4 807 4800
Website: boldbathware.com